Search Engine Visibility vs Internet (Web) Visibility

Search Engine Visibility Vs Web (Internet) Visibility

, Yeah there are two similar sounding but separate terms search engine visibility & internet visibility, however both the terms can be correlated as search engine visibility in almost cases is directly proportional to the quality internet or web visibility.

Now what actually we are talking about the visibility term, which is the web presence or search engine presence of your website or web page. Having your web page appearing on others websites or web pages as well as social sites, article sites, weblogs, bookmarks, etc. (search engines visibility can also be taken as part of overall web presence), this can be considered as the web visibility or internet visibility. Whereas when we talk about the search engine visibility it is the appearance of your website or web pages on various search engines with particular search queries. Basically the search engine visibility is of two types : (1) Non Paid (Organic visibility) and the other is (2) Paid (Sponsored search results). We will talk later on another post for Paid listings or sponsored search visibility for which one has to pay to the search engine company to appear on search engine results pages (SERPs). Here we will talk about the organic search engine visibility only that is non paid and one don’t need to pay. (There are some more differences between Organic and paid visibility on search engines, which we will discuss later as I’ve already said on another post).

As I said SE visibility is directly proportional to the internet visibility, you can consider search engine visibility as the subset of the world wide web visibility or internet visibility.

to be continued....

Online Visibility Optimization

Internet Visibility Optimization -or- Online Visibility Optimization

is basically a process to increase visibility of a website or weblog. By increasing the online visibility I mean the web presence of a website or blog on various other websites, blogs, directories, bookmarking sites, forums, (and other web media) etc.

The online visibility of a website is beneficial in many aspects: one to bring more referral traffic (visitors) to the website and the other is that it is beneficial to get the higher rankings on various search engines as they prefer the websites with greater online visibility, because their crawlers count each particular presence of a website as a vote from that particular website, blog or directory, ( & also the social bookmarks, in this case the search engines determine that the site is favoured by someone and hence increases the vote with the visibility) which has posted the link of the website in concern, in to their online document.

The process of online visibility optimization has a very simple concept, what one need to do is post his/her blog's or web site's link on various popular directories, websites, forums, blogs and other social media. But few things are very important to keep in mind while doing this visibility optimization process, such as the quality & the respect of the online document where one is going to have the link posted for his/her website. That is why the process has been named as Online Visibility Optimization. Increasing the online visibility if taken as in simple terms can be done by anyone, but if you realize it in depth keeping the search engine algorithms in your mind, it is quite a tedious job to perform. That is why I advise to take the help from some professional optimization expert, who will increase your website's visibility professionally, keeping all the aspects in the mind. Veda Informatics is one such company which offers Internet visibility optimization as a online product solution. They help increasing online visibility with all the required materials (like content, directories, etc.) with their internet optimization and social media optimization processes.